The IDBI Federal Transformation Story
Once upon a time, life insurance policies were sold only through agents. I bought my first policy eight years ago on 31st March. I needed a tax-saving investment; my trusted advisor sold me insurance. It took me a few years to realize that there were better options. Namrata Dhanak – October 2017 Life insurance […]
How can persuasion strategy drive better conversions?
“How can I log into a loan app through Facebook? My friends will know I applied for a loan.” Namrata Dhanak – July 2017 “I needed money in 24 hours for a medical emergency.” “I can give them access to my bank account if I can get a quicker loan. But is there a […]