20 Product performance metrics you should not miss

Critical metrics: Unveiling 20 key product performance insights.

What if you designed a set of KPI’s to track your product’s performance and instead of giving you insights to improve, it turned out to be a mindless chase of numbers without giving a clear understanding of your product’s performance? Read on to discover our 20 Product performance metrics that will help you to assess […]

Data driven design: Truth vs. Hype

So, you heard about data-driven design somewhere or you’re already practicing it? This too, is a rather newer practice much like UX design itself and has evolved only during the last 5 years. I for one, do not rely totally on it and I rely on many other research methods in addition to this. I’d […]