Our Strategy
The Thinker Approach
Being an execution-based project, our team had to start working on fulfilling the requirements of the project right off the bat.
We spent time understanding the ergonomic needs of the equipment. What helped greatly was the well-placed mounts of research we received from the team at Avanti. It also played a role in understanding the goals of the project further.
With a thorough understanding of what needed to be done, we worked on crafting and synthesizing the experience.
Insights We Drew/ Insights Inferred
Since the product was going to be an embedded system, the team needed to create a richer, cleaner display that was touch-sensitive and as good as any other application that users were used to.
Another aspect we needed to keep in mind when designing the display was the equipment’s exterior. Anything we designed had to complement well the hardware.
Key Strategic Interventions
3D Features in Display
An elegant, aesthetic display that pairs well with the hardware; a 3D approach for buttons, lists, and other aspects of the display was exercised.
Enhanced Button Organization
Division of the interface into 5 modules at any given time to allow users to easily access any button while exercising, keeping in mind the concept of 5 touch zones.
Visual Display
Icon and graphic-heavy interface implemented to eliminate the cognitive load on the user using the interface in motion.
KEY FEATURES
01
Interactive TV
We designed a viewing experience that facilitates rapid interoperability between multiple operations on the same interface. This allows the user to watch TV while they work out but can also control their speed, incline, etc. swiftly without having to stop watching.
02
Insights
By allowing the equipment to detect the user through basic information, the users can attain insights once they conclude their workout. They can even get a comparative study between the current workout with one in history.
03
Hotspots
Since a human hand has 5 touch zones, we designed the interface to display buttons in just 5 hotspots on the screen at any given time. This allowed users to efficiently use the interface regardless of the speed or exercise they were indulged in.
DESIGN ACTIVITIES
Design concept
iteration
Wireframing
and Flows
Low-fidelity
Prototyping
Visual Design
System
Product Design
and Engineering
High-Fidelity
Prototyping
Instructional Design
Animation
Outcomes and Impacts
Avanti Cardiogym CG6 was launched worldwide in 2010 and continues to display its presence to date.
