Essential Principles for User-Centered Mobile Design
With user experiences rapidly evolving to meet the pace of the dynamic industry and keep up with the ever-growing needs of users, user centered design UCD has become the cornerstone of successful design. Even more so, now that mobile-first experiences have taken precedence over traditional user experiences. Stuti Mazumdar & Vidhi Tiwari – April 2024 […]
The Critical Advantages of a Mobile-First Strategy
In an era dominated by mobile devices and smartphones, the importance of a mobile-first design strategy cannot be overstated. With the majority of internet users accessing content through their smartphones, designers must prioritize creating seamless mobile user experiences. Stuti Mazumdar & Vidhi Tiwari – April 2024 Moreover, businesses are constantly seeking ways to stay […]
A Developer’s Guide To Voice User Interface Design
In this ever-evolving landscape of technology, voice user interfaces (VUIs) have emerged as a powerful and intuitive way for users to interact with applications and devices. The evidence of this has been apparent over the last decade with the increasing popularity and demands for virtual voice assistants, such as Siri, Alexa, and Google Assistant.From smart […]
Evolution of Website Design: HTML to Immersive Experiences
Website design has come a long way. From basic, text-based web pages with minimal interactivity to the dynamic pages that we see today, the evolution of web design has been a fascinating journey. Marked by technological advances, changing design trends, and the complex demands of users globally, we’ve witnessed a drastic change in the way […]
The Complete Guide to Designing for visionOS
For designers and product teams, the arrival of Apple Vision Pro didn’t just launch a device; it launched a new dimension of interaction. As we move through 2025, spatial computing has evolved from novelty to necessity for a variety of critical reasons. The initial excitement has settled into a serious exploration of how visionOS design […]
Responsible Design Part 14 of 14: Disguised Ads
Disguised ads are adverts, advertorials, or sponsored content that resemble the look and feel of other content on a webpage and that are designed to get users to click on them. Stuti Mazumdar & Symran Bhue – June 2022 How this pattern gets its name? This dark pattern gets its name from the way […]
Responsible Design Part 13 of 14: Hidden Costs
Hidden costs are charges that surface when one reaches the last step of the checkout process only to realize that there are additional costs to the base price of a product or service that was visible upfront on a website. Stuti Mazumdar & Symran Bhue – June 2022 How this pattern gets its name? […]
Responsible Design Part 12 of 14: Misdirection
Misdirection is when the user is purposefully led toward one thing to distract them from another. Stuti Mazumdar & Symran Bhue – June 2022 How this pattern gets its name? This dark pattern gets its name because the design pattern purposely misleads, misguides, and misdirects the user towards a goal that is of interest […]
Responsible Design Part 11 of 14: Price Comparison Prevention
Price comparison prevention makes it difficult to compare the price of offers or products with other offers or products leading to an uninformed decision. Stuti Mazumdar & Symran Bhue – June 2022 How this pattern gets its name? Price comparison prevention gets its name from the way the pattern works – it prevents comparing […]
Responsible Design Part 10 of 14: Privacy Zuckering
Privacy Zuckering is a dark pattern that tricks users to disclose more personal information than the users had intended to. Stuti Mazumdar & Symran Bhue – May 2022 How this pattern gets its name? No points for guessing that this dark pattern is named after the Facebook founder and CEO, Mark Zuckerberg. In 2010 […]