Labyrinth: Digital Iconography History, 1980s to 2010s | Part 2

Icons have always been found highly useful in limited digital environments and in diagrams, maps and other forms of visual communication. As a visual shorthand, it can label, inform, and aid navigation quickly and effectively in minimal space. At Think Design, we stepped back to discover how icons have been used from the earliest desktop […]
Labyrinth: Digital Iconography History, 1980s to 2010s | Part 1

Icons have always been found highly useful in limited digital environments and in diagrams, maps and other forms of visual communication. As a visual shorthand, it can label, inform, and aid navigation quickly and effectively in minimal space. At Think Design, we stepped back to discover how icons have been used from the earliest desktop […]
Conducting stakeholder interviews: 12 Golden Rules

As a User Researcher at ekino, I have often started a UX design project with an immersion phase with our clients. This first step allows our teams to fully understand the objectives, the players, the stakes and the constraints underlying their mission. To do this, we take part in stakeholder interviews. Laetitia Pouilly – […]
Remote Design Research: Approaches and Methods

A user-focused approach to design research has always aided the process of product development through creating objective results based on understanding how users think, interact and engage with a product or service. Pratishtha Aswal & Mohita Jaiswal – June 2020 While probing and observation methods find popularity to understand user beliefs and perceptions, we […]
Understanding Website Content Accessibility Guidelines

As companies continue to bring unique and innovative digital solutions to the market, it’s imperative they take the necessary steps to become WCAG 2.0 compliant. With 1 in 4 adults living with a disability in the US, companies have an opportunity to be proactive in their approach and execution of accessibility as opposed to reactive. The […]
How to create personas driven by data

We use personas to guide the designing of websites, marketing campaigns, mobile apps, and many other contemporary experiences. Once we launch, we gauge the success of our creations for these archetype user groups. And eventually, we create feedback loops that allow us to improve our creations using the perspective of real users. In this blog […]
COVID- 19: 5 Sites we recommend for the Data Designer

Data visualizations are required to make complex information easier to understand and effectuate intuitive actions as responses . As we all stand to face a global pandemic, of proportions never witnessed by many in our lifetimes, it is important to be able to gauge fact from fiction. As we inundate ourselves with an overload of […]
Utilizing behavior data strategically to influence better CX

All interactions that a person has with a brand, makes for the experience a customer relates to the brand with. In times when a customers’ journey is encompassing several touchpoints and interactions, with an ever-increasing demand for personalization across, customer behavioral data is becoming an asset to form a basis for gaining clear customer knowledge. […]
Making the most of Behavioral Data

Understanding human behavior has been of crucial importance to developmental, organizational and social psychologists to share important insights while we live and work with humans in different social contexts. However behavioral analysis has recently forayed as an advancement into business analytics revealing pertinent business insights regarding consumers and users. Amidst the growing amounts of raw […]
Making Remote Design teams happen

An important element of a designer’s life is to constantly think about innovative workarounds to challenges their customers face. Design thinking here is not just a methodology but an entire attitude of shifting our focus from reacting to constructive and collaborative responsiveness. In times when Global Inc. is reconsidering how to reorganize work in the […]