11 Elements to Consider When Designing a Mobile Application
In today’s fast-paced digital era, mobile devices have transformed the way we interact, work, and entertain ourselves. People across the globe, of all ages, find themselves glued to their phones for at least some part of the day as their daily routine. And with a mobile application designed to cater to every need of a […]
Atomic Design: A Guide to Improving Workflow
As digital interfaces become increasingly complex to design and develop, creators find themselves leaning towards design systems to provide structure to their design processes. Enter atomic design! The atomic design methodology can be used to create design systems that are organized, structured, and scalable. Stuti Mazumdar & Vidhi Tiwari – May 2024 This comprehensive […]
A Developer’s Guide To Voice User Interface Design
In this ever-evolving landscape of technology, voice user interfaces (VUIs) have emerged as a powerful and intuitive way for users to interact with applications and devices. The evidence of this has been apparent over the last decade with the increasing popularity and demands for virtual voice assistants, such as Siri, Alexa, and Google Assistant.From smart […]
Usability Testing Mastery: Six Strategic Steps
Usability testing, also known as product testing, design testing, or design validation, stands as a critical process in refining designs by subjecting real users to real-world scenarios. This helps you clearly understand your user concerns and usability issues, making it easy for you to work on them. Stuti Mazumdar & Vidhi Tiwari – March […]
Responsible Design Part 14 of 14: Disguised Ads
Disguised ads are adverts, advertorials, or sponsored content that resemble the look and feel of other content on a webpage and that are designed to get users to click on them. Stuti Mazumdar & Symran Bhue – June 2022 How this pattern gets its name? This dark pattern gets its name from the way […]
Responsible Design Part 13 of 14: Hidden Costs
Hidden costs are charges that surface when one reaches the last step of the checkout process only to realize that there are additional costs to the base price of a product or service that was visible upfront on a website. Stuti Mazumdar & Symran Bhue – June 2022 How this pattern gets its name? […]
Responsible Design Part 12 of 14: Misdirection
Misdirection is when the user is purposefully led toward one thing to distract them from another. Stuti Mazumdar & Symran Bhue – June 2022 How this pattern gets its name? This dark pattern gets its name because the design pattern purposely misleads, misguides, and misdirects the user towards a goal that is of interest […]
Responsible Design Part 11 of 14: Price Comparison Prevention
Price comparison prevention makes it difficult to compare the price of offers or products with other offers or products leading to an uninformed decision. Stuti Mazumdar & Symran Bhue – June 2022 How this pattern gets its name? Price comparison prevention gets its name from the way the pattern works – it prevents comparing […]
Responsible Design Part 10 of 14: Privacy Zuckering
Privacy Zuckering is a dark pattern that tricks users to disclose more personal information than the users had intended to. Stuti Mazumdar & Symran Bhue – May 2022 How this pattern gets its name? No points for guessing that this dark pattern is named after the Facebook founder and CEO, Mark Zuckerberg. In 2010 […]
Responsible Design Part 9 of 14: Roach Motel
Roach Motel, dark pattern makes it very easy for users to sign up but very difficult to opt out. Stuti Mazumdar & Symran Bhue – May 2022 How this pattern gets its name? This dark pattern gets its name from an American Brand called Roach Motel which is a brand of a roach bait […]