Atomic Design: A Guide to Improving Workflow

Atomic Design - Banner

As digital interfaces become increasingly complex to design and develop, creators find themselves leaning towards design systems to provide structure to their design processes. Enter atomic design! The atomic design methodology can be used to create design systems that are organized, structured, and scalable. Stuti Mazumdar & Vidhi Tiwari –   May 2024 This comprehensive […]

Essential Principles for User-Centered Mobile Design

Decorative image showcasing user on a phone.

With user experiences rapidly evolving to meet the pace of the dynamic industry and keep up with the ever-growing needs of users, user centered design UCD has become the cornerstone of successful design. Even more so, now that mobile-first experiences have taken precedence over traditional user experiences. Stuti Mazumdar & Vidhi Tiwari – April 2024 […]

The Critical Advantages of a Mobile-First Strategy

Decorative image with icons related to all mobile experiences.

In an era dominated by mobile devices and smartphones, the importance of a mobile-first design strategy cannot be overstated. With the majority of internet users accessing content through their smartphones, designers must prioritize creating seamless mobile user experiences. Stuti Mazumdar & Vidhi Tiwari –   April 2024 Moreover, businesses are constantly seeking ways to stay […]

A Developer’s Guide To Voice User Interface Design

Decorative image to display the elements used in voice-assisted user experiences.

In this ever-evolving landscape of technology, voice user interfaces (VUIs) have emerged as a powerful and intuitive way for users to interact with applications and devices. The evidence of this has been apparent over the last decade with the increasing popularity and demands for virtual voice assistants, such as Siri, Alexa, and Google Assistant.From smart […]

Evolution of Website Design: HTML to Immersive Experiences

Pictorial representation of the evolution of website design: HTML to Immersive Experiences

Website design has come a long way. From basic, text-based web pages with minimal interactivity to the dynamic pages that we see today, the evolution of web design has been a fascinating journey. Marked by technological advances, changing design trends, and the complex demands of users globally, we’ve witnessed a drastic change in the way […]

The Complete Guide to Designing for visionOS

TL;DR—A few key takeaways from this guide:  Design for eye comfort, precision and control, accessibility, and innovation.  Use a consistent visual style, clear and concise labels, and feedback to let users know what is happening.  Test your designs with users to make sure they are accessible and enjoyable to use. Stuti Mazumdar & Bhavini Kumari […]

Responsible Design Part 14 of 14: Disguised Ads

Subtle Advertising Tactics Revealed

Disguised ads are adverts, advertorials, or sponsored content that resemble the look and feel of other content on a webpage and that are designed to get users to click on them. Stuti Mazumdar & Symran Bhue –   June 2022 How this pattern gets its name? This dark pattern gets its name from the way […]

Responsible Design Part 13 of 14: Hidden Costs

Revealing Concealed Expenses: Illustration Insight.

Hidden costs are charges that surface when one reaches the last step of the checkout process only to realize that there are additional costs to the base price of a product or service that was visible upfront on a website. Stuti Mazumdar & Symran Bhue –   June 2022 How this pattern gets its name? […]

Responsible Design Part 12 of 14: Misdirection

Misdirection: Engaging Dark Theme

Misdirection is when the user is purposefully led toward one thing to distract them from another. Stuti Mazumdar & Symran Bhue –   June 2022 How this pattern gets its name? This dark pattern gets its name because the design pattern purposely misleads, misguides, and misdirects the user towards a goal that is of interest […]

Responsible Design Part 11 of 14: Price Comparison Prevention

Price comparison prevention makes it difficult to compare the price of offers or products with other offers or products leading to an uninformed decision. Stuti Mazumdar & Symran Bhue –   June 2022 How this pattern gets its name? Price comparison prevention gets its name from the way the pattern works – it prevents comparing […]