Is Generative UI the Future of UX?

Is Generative UI the Future of UX?

In the evolving landscape of user experiences as digital products used by people everyday, AI has begun to shape not just the backend logic of systems, but the very interfaces users see and interact with. A new term has, thus, entered the vocabulary often thrown around design teams, Generative UI. It includes interfaces that are […]

Why We Get Hooked: Exploring Product Loyalty

Why We Get Hooked

We live in an era where alternatives to popular digital products sprout every month. Product loyalty at these times might seem like a relic of the past. After all, users can abandon your app with a single swipe or uninstall your product within seconds. And yet, some products have you coming back every day. Refreshing […]

Designing Empty States That Convert: Turning Dead Ends Into Strategy

Designing Empty States that Convert

In the world of digital design, corporations are often obsessed with bringing the users closer to the desired business goal—one that brings them closer to the targeted sales, predicted impressions, required sign-ups, etc. They manifest as carts with a high order value, populated dashboards in a SaaS tool, longer activity time on a social media […]

What UX for AI Products Must Solve in 2025

What UX for AI Products Must Solve in 2025

With a rapid adoption of AI products across industries, they will no longer be novel. They will be expected to be a part of any experience. From simple background removal tools in design platforms to AI-powered email responses and content generation, artificial intelligence has steadily integrated itself greatly into our everyday digital behavior. To the […]

Diving Deep Into The Evolution of Service Design

Diving Deep Into The Evolution of Service Design

Service Design, as a specialized product design practice, has come a long way since its humble beginnings in the early 1980s. Originally envisioned as a way to improve just the backend operations, it has grown into a holistic, strategic design discipline that shapes service ecosystems, impacts the global scenario, and helps create, deliver superior customer […]

The New Face of Enterprise Design: Where Function Meets Delight

The New Face of Enterprise Design

Enterprise design once had a reputation. They were gray, clunky, and not function-first—rather function-only. Products like HR portals, SAP systems, and internal CRMs were never designed to instill delight in users, they were designed to do a quick job that either manages the company and moves business metrics. But in today’s experience-first world, even the […]

How To Crack Effective Breadcrumbs Navigation?

How To Crack Effective Breadcrumbs Navigation

As we witness the growing complexity of digital products, breadcrumbs aren’t just navigational aids anymore, they visualize a user’s mental models when navigating through an experience. A subtle but powerful design element, breadcrumb navigation is often overlooked in conversations around UX innovation. But when designed with intention, breadcrumbs can become the invisible thread that weaves […]

When Red & Green Look the Same: Inclusive UI Design for Colorblindness

When Red and Green Look the Same

In the world of digital design, we often focus on color as an integral part of UI to guide users through an experience, show visual feedback, and create visual delight when the user does an action. But what happens when a user can’t distinguish between the colors you’ve chosen? That’s the reality for hundreds of […]

Contextual Menus: How Can They Enhance Usability

Contextual Menus

In the evolving landscape of UI/UX design, contextual menus have emerged as a pivotal tool to streamline user interaction on any experience designed for global audiences. These menus are often triggered by simple, universal actions like right-clicking or pressing and holding an element to activate it, providing users with relevant options based on their current […]

What Separates Great UX from the Rest?

What Separates Great UX from the Rest

In the digital age, design is no longer a visual luxury—it’s a functional necessity. Every interaction, every tap and scroll, every form fill carries the weight of the digital experience. And yet, so much of that user experience hinges on a silent distinction we often underestimate: the difference between good and bad design. While digital […]