Healthshots: Demystifying wellness for the Millennial Indian Women
Challenge In times when fitness and wellness are being seen as an essential element for the contemporary lifestyle of any millennial Indian woman, there exists an absence of a credible and safe space for women to understand the various nuances of wellness. The team of Healthshots viewed this as an opportunity for a platform for […]
Zoylo: Designing the digital healthcare ecosystem
Challenge Zoylo Digihealth was required to enhance their customer experience across all existing customer touchpoints (Website, Mobile apps, PMS). The challenge was to identify gaps in the current web platform and seek opportunities and solutions to accommodate scaling business propositions and varied user groups to ensure a seamless experience across all services offered. Besides the […]
Abt Healthcare Toolkit: Mitigating infant mortality through Design
Challenge Being set in rural background among underprivileged and vernacular audience, there were barriers to understanding the ecosystem, impact and scale of the problem and where to begin solving those problems. As the areas were predominantly non-digital, access to credible data was another major challenge. In order to design interventions of impact, Think Design team […]
Mediport: Everything healthcare, at fingertips
The Challenge Mediport aims to redefine the way various constituents of the healthcare ecosystem interact with each other and ultimately with the consumer. Mediport’s specialized technology solutions were envisioned to enable digital interactions leading to optimized/streamlined processes and increased revenues and profitability for its partners. In this process, Mediport needed to present a unified front […]
Avanti Cardiogym: User Centered Design for fitness enthusiasts
Challenge On one hand, CG6 was a one of a kind product that delivered quick workouts by combining several training types into a single cycle while on the other, it was the very first time in the world that (2009) the interaction was being attempted through touch interface. In addition to this, a whole new […]
Dr. Reddy’s: Vendor engagement portal that delivers trust
The Challenge Dr. Reddy’s Vikreta Connect portal was conceptualized as a responsive vendor engagement portal that helps bridge the communication gap and builds trust to fulfill a mission to improve stakeholder engagement through one-of-a-kind new age platform. DRL team wanted to optimize their existing processes and automate all their supply chain transactions through appropriate customization […]
Sun Pharma Genie: Internal employee portal to engage and delight
Challenge Sun Pharma envisaged to be positioned as a brand that was contemporary, collaborative and provides an engagement platform for its employees which was both simple, intuitive and seamless. Think Design needed to design a seamless experience for the existing intranet portal which not only enhances usability but also meets the new standards of a […]